Using the downloaded free Simple Steps for Starting Your Business Guide this workshop overviews Sections on “Marketing” that provides opportunity for discussions and hands-on work/analysis of your specific business’s market research, competitive analysis, market planning, branding and pricing. A marketing expert will guide you in your research and analysis. (bring your laptop) Presenter: Jeff Perkins...
Many small business owners are looking to leverage Artificial Intelligence but aren't sure where to start. Join us for an empowering, jargon-free workshop designed specifically to help you grow your business safely and effectively using modern AI tools. AI is transforming the business landscape at breakneck speed, and you don't need a computer science degree...
WEBINAR Learn how a not-for-profit 501c3 could be a good fit for your business; what you need to file, how to build your initial Board, and how to start fundraising for your programs and services. Understand the primary non-negotiable planning documents utilized by nonprofit leaders, understand how to launch your initial charitable program on a...
Using the downloaded free Simple Steps for Starting Your Business Guide this workshop overviews sections 1-9 “Ready to Start” including knowing your different business type options, understanding the many roles you play, and “making it legal. This workshop includes checklists, self-assessments, practical tips, and real-world advice on starting a successful business from guest speakers including a lawyer...
This workshop is designed for Start Up businesses. Building a strong, sustainable brand starts with a clear strategy. This interactive workshop guides you through defining your brand’s core values, mission, and audience, crafting a unique brand promise, and positioning your business to stand out in the market. You will leave with a foundational brand strategy...
This workshop is designed for startup businesses ready to turn an entrepreneurial idea into a profitable venture. Building a successful business requires tenacity, curiosity, courage, and the ability to recognize and leverage opportunities. Participants will receive a practical startup checklist, actionable tips, and real-world insights on launching and growing a business. The workshop also addresses the many roles...
In this in-person workshop, learn the fundamentals of the four main types of intellectual property (IP): trademarks, copyrights, patents, and trade secrets. For each type of IP, business attorneys will provide examples, explain what each protects (and does not protect), go over the laws governing each, and show where to find official resources to learn...
The North Shore Alliance for Economic Development will be hosting its 3rd Annual Resource Showcase for Minority Owned & Diverse Businesses on Thursday April 16, 2026 from 3:00-5:00pm at the Enterprise Center. The goal of this event is to bring greater awareness of the private and public resources available to these businesses and to continue...
Unlock the Marketing Potential of Your Small Business Marketing your small business doesn’t have to be overwhelming, even without a dedicated marketing team. If you’re struggling to find the time or strategy to make it work, this workshop is for you! In this highly interactive session, you’ll learn how to focus your efforts on the...
This workshop is designed for startup businesses seeking a strong foundation for long-term success. Participants will learn the essential elements of an effective business plan, focusing on content and format that make it a valuable internal planning tool—even when a plan is not required for investors or lenders. The session guides entrepreneurs through examining their ideas from...