• Sales for Non-Salesperson – Be the solution provider with a plan

    Enterprise Center at Salem State University 121 Loring Avenue, Salem, MA, United States

    Sales is being a problem solver not a purveyor of goods/services looking for a buyer. You need more than a website and some social media pages. It’s about making it easy to buy your product or service You need an outreach plan to attract attention, draw potential customers into your “store” and close the sale....

  • Attracting and Retaining Top-Notch Talent

    Enterprise Center at Salem State University 121 Loring Avenue, Salem, MA, United States

    Is there such a thing as a “dream job”? While most of us hope for work that fully matches our skills, strengths, and values, the truth is that few jobs are perfect. Still, with the right strategies, both workers and employers can come much closer to that ideal. For individuals, the starting point is clarity....

  • Grant Writing for Impact: Turning Ideas into Funded Projects

    Enterprise Center at Salem State University 121 Loring Avenue, Salem, MA, United States

    Turn your ideas into grant winning proposals to fund projects! In this workshop, we’ll cover the essential components of crafting a successful grant proposal, explore how to make a compelling funding request, and break down what foundations are really looking for in some of those trickier grant questions. You will learn how to outline your...

  • Income Tax & Self-Employment: Tips for Small Business Owners

    Enterprise Center at Salem State University 121 Loring Avenue, Salem, MA, United States

    Small business owners, make your 2025 tax filing season easy! Join tax and business attorneys for this in-person workshop and arm yourself with essential knowledge to help you prevent income tax issues. There will be Q&A time, so bring your questions for the attorneys!   Topics Covered: Schedule C: The Most Audited Schedule on 1040...

  • Business Front Door Program Lunch & Learn

    Enterprise Center at Salem State University 121 Loring Avenue, Salem, MA, United States

    Through the Commonwealth’s Business Front Door, you can connect to the latest and most relevant resources available for businesses looking to start, grow, or relocate to Massachusetts. Whether you are a well-established business in the state or considering moving and/or starting a business here, the Business Front Door is the state’s newest platform to receive...

  • Grow Your Business on Instagram: Content That Works

    Enterprise Center at Salem State University 121 Loring Avenue, Salem, MA, United States

    Instagram isn’t just for selfies and hashtags—it’s one of today’s most powerful tools for building visibility, attracting customers, and growing your business. In this interactive workshop, you’ll learn how to use Instagram strategically to connect with your audience and showcase your brand. We’ll begin with a straightforward overview of how social media algorithms work and...

  • Starting & Launching a Business; What You Need to Know

    Enterprise Center at Salem State University 121 Loring Avenue, Salem, MA, United States

    Developing your entrepreneurial idea into a profitable business adventure requires tenacity, curiosity, courage & the ability to leverage opportunities. This workshop includes a checklist, practical tips, and real-world advice on starting a successful business. Learn to: Understand the realities Know where to start Define your Value proposition Facilitator Tom Kristoph   This informative workshop is offered at...

  • Future-Proof Your Business: Succession & Estate Planning Strategies for Lasting Success

    Enterprise Center at Salem State University 121 Loring Avenue, Salem, MA, United States

    Workshop Description: Is your business built to last beyond you? Join us for this power-packed 2-hour workshop designed specifically for small business owners who want to protect their legacy and ensure a smooth transition—whether due to retirement, sale, or the unexpected. You’ll learn: Why succession planning isn’t just for large corporations How to choose the...

  • DCAMM and SDO Partnership to Boost MA Construction Capacity

    Enterprise Center at Salem State University 121 Loring Avenue, Salem, MA, United States

    Join DCAMM (MA Division of Capital Asset Management and Maintenance) and SDO (MA Supplier Diversity Office) for an exclusive seminar designed to empower the construction community with DCAMM certification. Dive deep into the intricacies of the certification application process, whether you aspire to be a Prime, Small Prime, or Filed Sub-bid Contractor. Gain invaluable insights...

  • Start Up Tuesday – Sales for the Non-Salesperson: A Practical Guide to Driving Business Growth

    Enterprise Center at Salem State University 121 Loring Avenue, Salem, MA, United States

    This workshop is designed for entrepreneurs, freelancers, and professionals who do not consider themselves natural salespeople but need to boost their business success. Participants will learn how to create a simple yet effective sales plan tailored to their unique business needs. Key topics include: Identifying and understanding your target customers. Crafting value-driven sales messages that...