The Health Care Connector for Business Information Session Small businesses that need to offer affordable, quality health insurance to employees can learn about cost-effective options from the Massachusetts Health Connector for Business. During this session, representatives from the Commonwealth’s health insurance exchange will detail how small businesses can find plans that provide great benefits with...
Are you ready to take your digital marketing and marketing strategies to the next level? Join us for a workshop on Intro to AI in your Marketing! Learn to use Artificial Intelligence to improve every stage of your marketing strategy, from start to finish. We'll cover the basics of AI and how it can be...
Come to this workshop and unlock the full potential of video marketing across all social media platforms. With the digital landscape constantly evolving, incorporating videos effectively into your social media strategy has become an indispensable skill for any thriving business. Join us as we dive into the world of social media video marketing, exploring the...
Massachusetts Technology Collaborative (MassTech) is a unique public agency that supports business formation and growth in the state’s technology sectors. MassTech makes strategic investments in innovation infrastructure and talent to foster conditions for innovation and entrepreneurial success within Massachusetts. Don’t miss this opportunity to hear from MassTech’s Program Director for Entrepreneurial Ecosystems, Megan Marszalek, to...
Why hire a publicist for $4,000 a month when you can DIY? Learn how to get free publicity and media attention without breaking the bank. Find out how to: - Win business and get recognized as the expert you are - Create a compelling Social PR profile and campaign - Gain attention from the media...
New to grant writing? Or need a refresher? In this workshop we will go through the main components of a grant narrative, delve into how to make a compelling funding request, and break down what foundations are really looking for in some of those peskier grant questions. Learn the joys of logic models, measurable outcomes,...
Learn to look at your store with fresh eyes and to use your space to promote your brand. In this workshop we'll explore the messages that the exterior of your storefront conveys, as well as your windows, lighting, interior layout, and your product placement. Learn tips on how to make your store work for you,...
Come to this workshop to unravel the ever-evolving world of social media. In this dynamic session, we’ll provide a comprehensive overview of the major social media platforms, dissecting their relevance and importance in the current digital landscape. From understanding the latest features and trends to decoding algorithms, we’ll equip you with insights tailored to the...
Dan Martiniello, Lender Relations Specialist with the U.S. Small Business Administration in Boston, will provide an update on SBA Resources via Zoom. At this webinar you will learn about: Current guidance on SBA Coronavirus Small Business Relief Options SBA flagship loan program enhancements (7a, 504, and Microloan programs) Current technical assistance resources available to the...
Are you curious about the role of AI in enhancing your marketing efforts? Join us to unravel the power of AI as a dynamic marketing tool. Learn an effective three-step process that equips you with the skills to craft captivating content for your audience. Imagine creating engaging emails, newsletters, and social media posts with ease....