• Unlock the Power of AI in Digital Marketing: An Introduction (In-Person Workshop)

    Enterprise Center at Salem State University 121 Loring Avenue, Salem, MA, United States

    Are you ready to take your digital marketing and marketing strategies to the next level? Join us for a workshop on Intro to AI in your Marketing! Learn to use Artificial Intelligence to improve every stage of your marketing strategy, from start to finish. We'll cover the basics of AI and how it can be...

  • Social Media Basics: The Do’s and Don’ts of Today’s Popular Platforms (In-Person Workshop)

    Enterprise Center at Salem State University 121 Loring Avenue, Salem, MA, United States

    Social media basics is a workshop that teaches the core tenants, best practices and foundations of today's most popular social media platforms. We'll begin with the 101, covering key concepts like "what is an algorithm?", then move into the do's and don'ts of Facebook, Instagram, Pinterest, YouTube and TikTok. At the end, attendees will be given my...

  • #LeadTheChange Women Owned Business Roundtable

    Enterprise Center at Salem State University 121 Loring Avenue, Salem, MA, United States

    Join us for our #LeadTheChange Business Roundtable Series geared towards Meaningful Access & Upward Mobility for All. This is an opportunity to meet with business leaders and the community at large in an environment that fosters learning, networking, and information exchange related to your business growth and workforce development. About the Event In the U.S.,...

  • AI for Small Business (In-Person Workshop)

    Enterprise Center at Salem State University 121 Loring Avenue, Salem, MA, United States

    Are you tired of hearing about AI and wondering what the fuss is all about? Does the mention of artificial intelligence make you think of robots taking over your business, or just confuse you altogether? Fear not, fellow small business owners! Our upcoming workshop, "AI for Small Businesses," is here to save the day and...

  • Solving Business Problems with Podcasts (In-Person Workshop)

    Enterprise Center at Salem State University 121 Loring Avenue, Salem, MA, United States

    "Should I start a podcast for my business?" — you, probably.  Great question!  In today's highly competitive market, businesses are always on the lookout for innovative ways to engage with customers, build brand awareness, and increase revenue. Branded podcasts have emerged as a powerful tool to address these challenges, offering businesses an opportunity to create...

  • How Can I Grow My Business? (In-Person Workshop)

    Enterprise Center at Salem State University 121 Loring Avenue, Salem, MA, United States

    In-Person Workshop – Enterprise Center 121 Loring Avenue, Salem MA Speaker: Robert Schick, SCORE Certified Mentor, Northeast Massachusetts Chapter Ready to expand your business?  Learn how to evaluate what works well and develop a roadmap for growth. Please join the Enterprise Center and Robert Schick, SCORE Certified Mentor, Northeast Massachusetts Chapter for this ninety minute...

  • Business Plans for Small Business (In-Person Workshop)

    Enterprise Center at Salem State University 121 Loring Avenue, Salem, MA, United States

    In-Person Workshop – Enterprise Center 121 Loring Avenue, Salem MA Speaker: Robert Schick, SCORE Certified Mentor, Northeast Massachusetts Chapter   Do I really need a business plan? Learn how the key elements of a business plan can help you start or grow your business. Please join the Enterprise Center and Robert Schick, SCORE Certified Mentor,...

  • Hiring & Managing In Uncertain Times? (In-Person Workshop)

    Enterprise Center at Salem State University 121 Loring Avenue, Salem, MA, United States

    In-Person Workshop – Enterprise Center 121 Loring Avenue, Salem MA Speaker: Laurie LaBrie, SPHR, SHRM-SCP, Senior HR Business Partner, Integrated Human Resources, Inc.   The workplace continues to be an ever evolving environment.  The recruitment and management of employees has become more competitive and time consuming for business owners and managers. There are many things...

  • The Do’s and Don’ts of Designing Your Website

    Enterprise Center at Salem State University 121 Loring Avenue, Salem, MA, United States

    The Do’s and Don’ts of Designing Your Website Thurs. March 2, 2023 | 8:30 - 10:00 am REGISTER HERE We will look at what separates a successful website from an ineffective website. We will walk through the process we use to plan, design and execute a new website. We will think about all of the audiences that may be...

  • Key Elements To Successful Email Marketing

    Enterprise Center at Salem State University 121 Loring Avenue, Salem, MA, United States

    Key Elements To Successful Email Marketing Thurs., Feb. 9, 2023 | 8:30 - 10:00 am REGISTER HERE We will explore how to set up a successful email marketing campaign. This will include a look at the platforms, building audiences, email templates and email marketing automation. We will also look at the interpretation of the analytics provided. Speaker:  Speaker:  Mike Sperling, Founder...