The North Shore Alliance for Economic Development will be hosting a Resource Showcase for Minority Owned & Diverse Businesses on Tuesday, June 25, 2024 from 3:00-6:00pm pm at the Enterprise Center. The goal of this event is to bring greater awareness of the private and public resources available to these businesses and to continue to...
Solopreneurs have to do many things: market, sell, deliver, analyze and adapt. Sometimes adding an employee can contribute to the overall success and growth of the organization by expanding capabilities, fostering innovation, and improving efficiency. In this workshop, we'll explore how to make sure each new member makes the team better. And what to do...
Have you fully defined your startup business idea and confirmed that it is feasible? In this workshop, you will define your business idea in more detail by completing SCORE’s “Simple Steps for Starting Your Business” program. If you already have skills and experience in the industry you are planning to enter, you may think this...
6 Do It Yourself SEO Tips to Improve Google Search Results Making sure your products and services are found within Google search results is critical to attracting new customers and clients to your business. This workshop will teach you the six things you need to do to show up higher within Google search results. We will also review...
Many small business owners have a plan but it may not be written down. At this workshop we’ll cover the major components of an annual plan and refer to potential strategic issues that could require additional funding. Participants could use this method to develop an annual budget to track progress against their goals. Presenter: Michael...
In this workshop, attendees will get ideas on how they can most productively appeal to people who could become their best customers. Position your business as a unique experience that will be valued by regular customers who can turn into your very own brand ambassadors. Speaker: Michael L. Thompson, Beverly Branch Manager, SCORE Northeast Massachusetts This...
Are you curious about the role of AI in enhancing your marketing efforts? Join us to unravel the power of AI as a dynamic marketing tool. Learn an effective three-step process that equips you with the skills to craft captivating content for your audience. Imagine creating engaging emails, newsletters, and social media posts with ease....
Master the Basics to Get Your Content Seen! In this interactive workshop we will cover the foundations and pillars of the Instagram platform. The workshop will begin with a primer on social media algorithms and how it all works. We will then dive into a handful of the current best practices to help get your...
As beneficial as it is to conduct business online, it is challenging to navigate the changing landscape and understand your obligations, responsibilities, and legal pitfalls. This presentation will cover how you can protect your business, avoid the pitfalls, and answer questions such as: How do I work with contractors and use third party content on...
The SCORE Startup Roadmap includes 12 modules*. This workshop will present the module entitled “Staffing Your Business” where you will think through the costs and benefits of hiring workers and whether you should hire employees, independent contractors or both. If you aren’t a “people person” hiring a salesperson can help you attract more clients. And...